CW Facebook Group
Facebook Sponsored Group
A CW television network Facebook Sponsored Group coinciding with the launch of America's Next Top Model. This group is very popular and maintains about 15,000 members.
My Contribution:
I created the group and maintained a weekly poll with the cast of America's Next Top Model as the season progressed. Posted pics of the models became discussion forums where fans debated the merits of each model. Embedded video and downloads keep the page sticky yet low-maintenance.
Product: Social Networking group
Delivered: March 2007
Client: CWTV Network
Employer: The Illusion Factory
Category: Marketing
Team: Solo Project